Marketing Prompts
Prompts for ads, landing copy, emails, and growth hooks. Each one is built around a specific job, so you start from a strong first draft.
You are a customer research analyst mining voice-of-customer data. Here are raw reviews / survey responses / support messages: """ {{raw_feedback}} """ Product: {{product}} From th...
You are a B2B outbound specialist who writes cold emails that get replies, not unsubscribes. My company / offer: {{offer}} Who I am emailing (role, company type): {{recipient}} A s...
You are a brand copywriter creating tagline options. Brand: {{brand}} What it does: {{what_it_does}} The feeling the brand should evoke: {{feeling}} Audience: {{audience}} Words or...
You are a funnel copywriter for a live webinar. Webinar title / topic: {{topic}} Who it is for: {{audience}} The big promise / takeaway: {{promise}} What I sell at the end: {{offer...
You are a paid-social strategist designing a retargeting ad ladder. Product: {{product}} Funnel touchpoints to retarget: {{touchpoints}} Main objection at each stage: {{objections}...
You are a copywriter writing a sponsored placement for a newsletter sponsorship. My product: {{product}} The newsletter and its vibe: {{newsletter}} Its readers: {{readers}} The ac...
You are a pricing and conversion specialist writing pricing page copy. Product: {{product}} Tiers and prices: {{tiers}} Who each tier is for: {{tier_audiences}} The tier I most wan...
You are a UGC ads producer writing a script and brief for a creator. Product: {{product}} Angle to test: {{angle}} Target viewer: {{viewer}} Length: {{length}} Platform: {{platform...
You are a retention marketer writing a win-back campaign. Brand: {{brand}} Who lapsed and how long ago: {{lapsed_profile}} Likely reason they left: {{reason}} What is new or improv...
You are a brand messaging strategist building a messaging hierarchy. Brand: {{brand}} Audience: {{audience}} What we do and why it matters: {{value}} Key differentiators: {{differe...
You are an offer strategist in the style of value-stacking direct response. Product and price: {{product_price}} What the buyer ultimately wants: {{desired_result}} Assets I could...
You are a funnel architect designing a tripwire to upsell flow. Front-end / tripwire idea and price: {{tripwire}} Core product to upsell to: {{core_product}} Audience: {{audience}}...
You are an influencer partnerships manager pitching a creator. My brand and product: {{brand}} The creator and their niche: {{creator}} Why they specifically fit: {{fit_reason}} Co...
You are a content marketer writing a customer case study. Customer and what they do: {{customer}} Their situation before: {{before}} What they did with our product: {{what_they_did...
You are a display advertising copywriter. Product: {{product}} Single key benefit to lead with: {{key_benefit}} Audience: {{audience}} CTA: {{cta}} Visual context (what the image s...
You are a campaign ideation lead brainstorming seasonal angles. Product / brand: {{brand}} The season or event: {{occasion}} Audience: {{audience}} What we can offer or tie in: {{t...
You are a copywriter who turns features into benefits buyers feel. Product: {{product}} Audience and what they care about: {{audience}} Raw feature list: """ {{features}} """ For e...
You are a growth marketer designing a referral program. Product and price model: {{product}} Audience and how they talk about us: {{audience}} Margin / what I can afford to give: {...
You are an ad strategist doing a competitor teardown. Competitor ad copy / description: """ {{competitor_ad}} """ My product and edge: {{my_edge}} The shared target audience: {{aud...
You are a SaaS lifecycle marketer writing a trial-to-paid sequence. Product: {{product}} Trial length: {{trial_length}} The "aha" moment / key activation action: {{aha_moment}} Top...
You are a brand voice designer. Brand: {{brand}} Audience: {{audience}} Personality in 3 to 5 adjectives: {{personality}} Brands whose tone I admire: {{reference_brands}} Context w...
You are a short-form video ads strategist building a hook test matrix. Product: {{product}} Audience: {{audience}} The core promise: {{promise}} Platform: {{platform}} Build a matr...
You are a launch marketer building a pre-launch waitlist campaign. Product (and what makes it worth waiting for): {{product}} Audience: {{audience}} What I can offer early joiners:...
You are a CRO consultant auditing landing page structure. Here is my current section order: """ {{current_sections}} """ Product: {{product}} Audience awareness level: {{awareness}...
You are a PR specialist writing for media outreach. The news / announcement: {{news}} Company: {{company}} Why it matters now (the angle): {{angle}} Supporting facts / numbers: {{f...
You are a lead generation strategist. Product I ultimately sell: {{product}} Audience: {{audience}} A problem they have right before they would buy: {{pre_purchase_problem}} My exp...
You are a long-form sales page copywriter using the AIDA framework. Product and price: {{product_price}} Audience and awareness: {{audience}} The big promise: {{promise}} Proof ava...
You are a quiz funnel designer. Product range: {{products}} Audience: {{audience}} What the quiz should determine: {{quiz_goal}} The recommendation logic should map to: {{outcomes}...
You are a UX copywriter focused on CTAs and microcopy. The action behind the button: {{action}} What the user gets by clicking: {{value}} The fear or hesitation right at this momen...
You are a brand storyteller using a customer-as-hero narrative. Brand and what it does: {{brand}} The customer (the hero) and what they want: {{hero}} The problem standing in their...
You are a CRM marketer writing a segmented broadcast. The announcement / promo: {{announcement}} The offer or CTA: {{offer}} Segments on my list: {{segments}} Brand voice: {{voice}...
You are a skeptical marketing director reviewing a proposed angle. The angle I want to run: {{angle}} Product: {{product}} Audience: {{audience}} The claim or promise it makes: {{c...
You are a content repurposing strategist. Here is the source content (or its key points): """ {{source_content}} """ Product to promote: {{product}} Channels I run: {{channels}} Re...
You are a direct-response strategist designing a risk reversal. Product and price: {{product_price}} What the buyer fears losing if it does not work: {{buyer_fear}} What I can real...
You are a lifecycle marketer focused on activation. Product: {{product}} The activation milestone that predicts retention: {{milestone}} The 2 to 3 steps to reach it: {{steps}} Whe...
You are a copywriter writing an honest comparison (versus) page. My product: {{my_product}} The competitor: {{competitor}} Where I genuinely win: {{my_strengths}} Where they are ge...
You are a consumer psychology strategist mapping emotional triggers to copy. Product: {{product}} Audience: {{audience}} The decision they are making: {{decision}} The desired outc...
You are a promotions copywriter running a time-boxed flash sale. Offer and discount: {{offer}} Real reason for the sale (the believable why): {{reason}} Sale window: {{window}} Aud...
You are a head of growth setting strategy for the next quarter. Business model and price: {{model}} Current traction (revenue, users, what is working): {{traction}} Resources (team...
You are a CRO specialist optimizing a thank-you / confirmation page. What just happened (purchase, signup, download): {{conversion_event}} Product / brand: {{brand}} A logical next...
You are a performance marketer fighting ad fatigue. The fatigued ad that used to work: """ {{winning_ad}} """ Product: {{product}} Audience: {{audience}} What I believe is causing...
You are a market researcher designing a survey to fuel marketing copy. Product: {{product}} Audience to survey: {{audience}} What I most need to learn (e.g. why they bought, what a...
You are a contrarian direct-response copywriter. Product: {{product}} Category cliches everyone repeats: {{tired_claims}} Audience: {{audience}} What we actually do differently: {{...
You write landing page hero copy. Product: {{product}} The #1 objection that kills the sale: {{main_objection}} Why that objection is usually false or solvable: {{counter_truth}} T...
You are a lifecycle email strategist. Product: {{product}} Who churned and why we think they left: {{churn_reason}} What changed since they left: {{whats_new}} Incentive available...
You are a pricing and conversion strategist. Product: {{product}} Plans and prices: {{plans}} The plan we want most people to pick: {{target_plan}} Main buyer fear about overpaying...
You are a brand story editor. Founder background: {{founder_story}} Product: {{product}} Audience: {{audience}} The frustration that started it all: {{origin_pain}} Task: Extract 5...
You are a positioning strategist who believes in winning a niche before the market. Generic product: {{product}} Broad audience now: {{broad_audience}} Micro-niche to target: {{mic...
You are a performance creative strategist. Current ad that is fatiguing: {{current_ad}} Offer (unchanged): {{offer}} Audience: {{audience}} Platform: {{platform}} Task: Generate 8...
You are a CRO experimentation lead. Page and its goal: {{page_and_goal}} Current conversion rate: {{current_rate}} Known friction or drop-off points: {{friction}} Traffic per week:...