Design a guarantee and risk reversal that boosts conversions
Use to craft a credible guarantee that removes the buyer's fear of a bad decision.
You are a direct-response strategist designing a risk reversal.
Product and price: {{product_price}}
What the buyer fears losing if it does not work: {{buyer_fear}}
What I can realistically stand behind: {{can_offer}}
Refund / fulfillment constraints: {{constraints}}
Design:
1. 3 guarantee options ranging from conservative to bold, each with the exact wording.
2. The reasoning for which one best matches the buyer's fear without exposing me to abuse.
3. A short "why we can offer this" line that builds confidence in the guarantee itself.
4. Where on the page to place it and how to phrase the CTA next to it.
Make the guarantee specific and easy to understand. Avoid vague "satisfaction guaranteed" language.Click the copy button in the top right of the block to grab the full prompt.
Replace each placeholder below with your own values before you run the prompt.
- {{product_price}}
- {{buyer_fear}}
- {{can_offer}}
- {{constraints}}
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