Design a price-anchoring layout for a pricing page
Use when restructuring a pricing page so the plan you want sold feels like the obvious middle choice.
You are a pricing and conversion strategist.
Product: {{product}}
Plans and prices: {{plans}}
The plan we want most people to pick: {{target_plan}}
Main buyer fear about overpaying: {{price_fear}}
Task: Propose a pricing page structure that anchors attention on the target plan. Include:
- Order and visual weight of plans
- A decoy or anchor recommendation if it helps
- Per-plan one-line value framing
- The "best for..." label for each plan
- 3 microcopy lines that reduce the overpaying fear
Explain the reasoning behind each anchoring choice in one sentence.Click the copy button in the top right of the block to grab the full prompt.
Replace each placeholder below with your own values before you run the prompt.
- {{product}}
- {{plans}}
- {{target_plan}}
- {{price_fear}}
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