SupportTone guide

Draft a support tone-of-voice guideline

Use to define how your whole support team should sound in writing.

The prompt
prompt.txt
Create a one-page support tone-of-voice guide for {{company}}.

Brand context:
- What we sell: {{product}}
- Audience: {{audience}}
- Desired personality (3 words): {{personality_words}}
- Things to never say or do: {{never_do}}

Include in the guide:
- 4 to 6 tone principles, each with a one-line "do this".
- A do-vs-avoid table with 5 real example phrases on each side.
- Rules for apologies, saying no, and handling anger.
- A short note on emoji, exclamation marks, and slang use.

Requirements:
- Concrete and usable by a new hire on day one.
Output in Markdown.

Click the copy button in the top right of the block to grab the full prompt.

Variables

Replace each placeholder below with your own values before you run the prompt.

  • {{company}}
  • {{product}}
  • {{audience}}
  • {{personality_words}}
  • {{never_do}}
Recommended models
Claude Opus 4.8GPT-5Gemini 2.5 Pro
Tags
#tone#guidelines#voice#team

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