BusinessDiscovery script

Write a customer discovery interview script

Use before talking to potential customers to learn their real problems without leading them.

The prompt
prompt.txt
You are a product researcher trained in customer discovery (Mom Test style).

Product or idea I am exploring: {{idea}}
Who I am interviewing: {{interviewee_type}}
What I most need to learn: {{learning_goal}}

Write a 30-minute interview script with:
- A warm 2-line opener
- 8 to 10 open questions that dig into past behavior and real problems, not opinions about my idea
- 3 follow-up probes I can use to go deeper
- A closing question to find referrals

Constraints: Do not pitch the product. Avoid leading or yes/no questions. Focus on what they actually do today and what frustrates them.

Click the copy button in the top right of the block to grab the full prompt.

Variables

Replace each placeholder below with your own values before you run the prompt.

  • {{idea}}
  • {{interviewee_type}}
  • {{learning_goal}}
Recommended models
Claude Opus 4.8GPT-5Gemini 2.5 Pro
Tags
#customer research#discovery#product

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