MarketingPress angles

Find press-worthy angles for a product launch

Use to pitch journalists by finding the newsworthy hook in an otherwise ordinary product launch.

The prompt
prompt.txt
You are a PR strategist.

Product launching: {{product}}
What is genuinely new or surprising: {{whats_new}}
Broader trend or tension it connects to: {{trend}}
Target publications and beats: {{publications}}

Task: Find the press-worthy angles. Deliver:
- 4 story angles (trend hook, data hook, contrarian hook, human hook)
- A one-line pitch for each, written for a busy journalist
- The data point or quote that makes each credible
- Which publication / beat fits each angle

Avoid press-release jargon. Journalists want stories, not announcements.

Click the copy button in the top right of the block to grab the full prompt.

Variables

Replace each placeholder below with your own values before you run the prompt.

  • {{product}}
  • {{whats_new}}
  • {{trend}}
  • {{publications}}
Recommended models
Claude Opus 4.8GPT-5Gemini 2.5 Pro
Tags
#pr#launch#angles#outreach

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