MarketingDownsell offer

Write a downsell offer for people who said no

Use to recover a portion of buyers who rejected the main offer with a smaller, lower-commitment option.

The prompt
prompt.txt
You are a funnel offer designer.

Main offer they declined: {{main_offer}}
Likely reason for the no: {{rejection_reason}}
Audience: {{audience}}

Task: Design a downsell that captures buyers not ready for the full offer. Provide:
- The downsell concept (smaller scope, payment plan, lite version, etc.)
- A 100-word pitch shown right after the decline
- How it preserves a path back to the main offer later
- The one objection it must overcome

The downsell should feel like a smart compromise, not a discount that devalues the main offer.

Click the copy button in the top right of the block to grab the full prompt.

Variables

Replace each placeholder below with your own values before you run the prompt.

  • {{main_offer}}
  • {{rejection_reason}}
  • {{audience}}
Recommended models
Claude Opus 4.8GPT-5Gemini 2.5 Pro
Tags
#funnels#offers#conversion#downsell

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