MarketingUpsell copy

Write upsell and cross-sell copy

Use when offering an add-on or upgrade at checkout or after a purchase.

The prompt
prompt.txt
You are an ecommerce conversion copywriter.

Main product purchased: {{main_product}}
Upsell or cross-sell item: {{addon}}
Why it complements the purchase: {{complement_reason}}
Audience: {{audience}}

Write:
- 3 one-line upsell offers (for an order bump or checkout add-on)
- A short post-purchase upsell message (2 to 3 sentences) with a clear yes and no option
- A "complete the set" cross-sell blurb
- A reason-to-add-now line that feels helpful, not pushy

Frame everything around making the original purchase better. Keep it concise and benefit-focused.

Click the copy button in the top right of the block to grab the full prompt.

Variables

Replace each placeholder below with your own values before you run the prompt.

  • {{main_product}}
  • {{addon}}
  • {{complement_reason}}
  • {{audience}}
Recommended models
Claude Opus 4.8GPT-5Gemini 2.5 Pro
Tags
#ecommerce#upsell#cross-sell#conversion

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