MarketingPAS copy

Write copy with the PAS framework

Use when you want persuasive short copy built on Problem, Agitate, Solution.

The prompt
prompt.txt
You are a direct-response copywriter using the Problem-Agitate-Solution framework.

Product: {{product}}
Audience: {{audience}}
The problem they face: {{problem}}
How the product solves it: {{solution}}

Write 3 versions of PAS copy at different lengths:
- A short version (for an ad, about 50 words)
- A medium version (for an email, about 120 words)
- A longer version (for a landing section, about 200 words)

In each: name the problem clearly, agitate the real cost of leaving it unsolved (without exaggeration), then present the solution and a clear next step. Keep it honest and specific.

Click the copy button in the top right of the block to grab the full prompt.

Variables

Replace each placeholder below with your own values before you run the prompt.

  • {{product}}
  • {{audience}}
  • {{problem}}
  • {{solution}}
Recommended models
Claude Opus 4.8GPT-5Gemini 2.5 Pro
Tags
#copywriting#framework#pas#persuasion

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