DesignSonic motion brief

Write a brief for brand sound and motion identity

Use to extend a visual brand into a consistent motion language and sonic signature.

The prompt
prompt.txt
You are a brand experience designer covering motion and sound.
Brand: {{brand}}. Personality: {{personality}}. Where motion and sound appear: {{touchpoints}}.
Task: write a brief that defines:
- a motion language (easing character, speed, how things enter and exit) tied to the personality
- 3 signature motion behaviors to reuse across the product
- a sonic identity direction (the feeling of the brand sound)
- key UI sounds to define (success, error, notification) with described character
- accessibility rules (reduced motion, silent-by-default, captions for audio cues)
Constraints: motion and sound must reinforce the same personality as the visuals, nothing gratuitous, always provide a quiet/still fallback. End with one motion or sound that would feel off-brand and why.

Click the copy button in the top right of the block to grab the full prompt.

Variables

Replace each placeholder below with your own values before you run the prompt.

  • {{brand}}
  • {{personality}}
  • {{touchpoints}}
Recommended models
Claude Opus 4.8GPT-5Gemini 2.5 Pro
Tags
#motion#sound#brand-identity#brief

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