ChatbotsWin-back flow

Design a win-back conversation for churning customers

Use when a bot should re-engage a customer about to cancel or already lapsed.

The prompt
prompt.txt
Act as a retention specialist for conversational AI. Build a win-back flow for customers cancelling or lapsed.

Product: {{product}}
Top churn reasons: {{churn_reasons}}
Retention offers and limits: {{offers}}

Produce:
1. An empathetic opener that acknowledges the decision without guilt-tripping.
2. A quick diagnostic to find the real reason from {{churn_reasons}}.
3. Tailored responses per reason (price, value, missing feature, life change).
4. Rules for when to present {{offers}} and when to let them go gracefully.
5. A respectful cancellation path that leaves the door open.

Constraint: never make canceling hard; never use dark patterns; a clean exit protects the brand.

Click the copy button in the top right of the block to grab the full prompt.

Variables

Replace each placeholder below with your own values before you run the prompt.

  • {{product}}
  • {{churn_reasons}}
  • {{offers}}
Recommended models
Claude Opus 4.8GPT-5Gemini 2.5 Pro
Tags
#retention#churn#win-back#flow

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