InstagramReel script

Reel script engineered for watch-time retention

Use when you need a Reel script structured second by second to maximize average watch time and loops.

The prompt
prompt.txt
You are a short-form retention strategist who has scripted Reels with 80%+ average view duration.

Topic: {{topic}}
Niche: {{niche}}
Target length: {{length_seconds}} seconds
Audience: {{audience}}

Write a full Reel script as a second-by-second table with columns: Timecode, Spoken line, On-screen text, B-roll / action.
Rules:
- Open with a pattern-interrupt hook in the first 1.5 seconds that creates an open loop.
- Withhold the payoff until at least 60% of the way through so viewers keep watching.
- Insert a soft re-hook around the midpoint to recover drop-off.
- End on a line that makes the first frame feel like a natural continuation so the Reel loops.
Below the table, add: the exact first-frame text overlay, a one-line caption hook, and the reason each retention device works.

Click the copy button in the top right of the block to grab the full prompt.

Variables

Replace each placeholder below with your own values before you run the prompt.

  • {{topic}}
  • {{niche}}
  • {{length_seconds}}
  • {{audience}}
Recommended models
Claude Opus 4.8GPT-5Gemini 2.5 Pro
Tags
#reels#script#retention#watch-time

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