Data AnalysisFunnel SQL

Write a multi-step funnel conversion query

Use to measure drop-off across an ordered sequence of events within a session or time window.

The prompt
prompt.txt
Act as a growth analyst writing {{sql_dialect}}.

Events table: {{events_table}} (user_id, event_name, event_timestamp).
Funnel steps in order: {{funnel_steps}}.
Attribution window: each step must occur within {{window}} after the previous step, for the same user.

Task: write a query returning per step:
- Users who reached that step.
- Step-to-step conversion rate.
- Overall conversion rate from step 1.

Constraints:
- Enforce step ordering by timestamp.
- Count each user at most once per step.
- Use CTEs, not nested subqueries 5 levels deep.

After the SQL, explain how the window choice affects the numbers and one alternative attribution rule.

Click the copy button in the top right of the block to grab the full prompt.

Variables

Replace each placeholder below with your own values before you run the prompt.

  • {{sql_dialect}}
  • {{events_table}}
  • {{funnel_steps}}
  • {{window}}
Recommended models
Claude Opus 4.8GPT-5Gemini 2.5 Pro
Tags
#sql#funnel#conversion#growth

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