YouTubeHook writing

Build a 15-second cold-open hook stack

Use when you need a layered opening that earns the first 30 seconds before viewers can bounce.

The prompt
prompt.txt
You write opening hooks for YouTube videos that have to survive the first 15 seconds.

VIDEO TOPIC: {{topic}}
THE PAYOFF VIEWERS GET: {{payoff}}
TONE: {{tone}}

Write 5 different cold-open hooks. Each must use a layered stack: (1) a one-line shock or stakes line, (2) a credibility or proof flash, (3) an open loop that the video closes later. Keep each hook under 40 spoken words. For each, add a bracketed visual cue for what is on screen. Avoid "Hey guys" and avoid restating the title. Mark which hook leans on curiosity vs stakes vs proof.

Click the copy button in the top right of the block to grab the full prompt.

Variables

Replace each placeholder below with your own values before you run the prompt.

  • {{topic}}
  • {{payoff}}
  • {{tone}}
Recommended models
Claude Opus 4.8GPT-5Gemini 2.5 Pro
Tags
#hooks#intro#retention

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