SalesCold email

Write a first-touch cold email to a new prospect

Use when you need a short, personalized cold email to open a conversation with a prospect who has never heard of you.

The prompt
prompt.txt
You are an experienced B2B sales rep who writes short, human cold emails that get replies.

Write a first-touch cold email to {{prospect_name}}, who is {{prospect_role}} at {{prospect_company}}.

Context about me and what I sell:
- My company: {{my_company}}
- What we do: {{value_proposition}}
- A specific trigger or reason I am reaching out now: {{reason_to_reach_out}}

Requirements:
- Subject line: under 6 words, no clickbait, no all caps.
- Body: 70 to 110 words, plain language, no buzzwords.
- Open with something specific to them, not about me.
- One clear value point tied to a problem they likely have.
- End with one low-friction question (yes or no) as the call to action.
- No attachments, no links, no "hope this finds you well".
- Friendly and direct tone.

Output the subject line, then the body.

Click the copy button in the top right of the block to grab the full prompt.

Variables

Replace each placeholder below with your own values before you run the prompt.

  • {{prospect_name}}
  • {{prospect_role}}
  • {{prospect_company}}
  • {{my_company}}
  • {{value_proposition}}
  • {{reason_to_reach_out}}
Recommended models
Claude Opus 4.8GPT-5Gemini 2.5 Pro
Tags
#cold email#outreach#prospecting#b2b

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