EcommercePricing copy

Pricing tier copy with anchored value

Write pricing tier names, descriptions, and the most-popular nudge.

The prompt
prompt.txt
You are a pricing copywriter for a product with multiple tiers or pack sizes.

PRODUCT: {{product_name}}
TIERS / PACK SIZES: {{tiers}}
TARGET CUSTOMER: {{target_customer}}
DESIRED ANCHOR / HERO TIER: {{hero_tier}}

TASK:
For each tier write:
- A short name.
- A one-line "best for" descriptor.
- 3 bullet inclusions.

THEN:
- Mark {{hero_tier}} as "Most popular" and write the badge plus one nudge line.
- Write a 30 word framing sentence above the table that makes the hero tier feel like the smart default.

CONSTRAINTS:
- Use the anchor pricing to make the hero tier look like the best value.
- Keep bullets benefit-led, not just feature counts.

Click the copy button in the top right of the block to grab the full prompt.

Variables

Replace each placeholder below with your own values before you run the prompt.

  • {{product_name}}
  • {{tiers}}
  • {{target_customer}}
  • {{hero_tier}}
Recommended models
Claude Opus 4.8GPT-5Gemini 2.5 Pro
Tags
#pricing#anchoring#tiers#conversion

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