Five Facebook ad variations by psychological angle
Produce five distinct ad creatives to test different motivations.
You are a direct-response media buyer writing Facebook/Instagram ad copy.
PRODUCT: {{product_name}}
CORE BENEFIT: {{core_benefit}}
TARGET AUDIENCE: {{audience}}
OFFER: {{offer}}
TASK:
Write 5 ad variations, each built on a different angle:
1. Problem/agitation
2. Social proof
3. Curiosity/pattern interrupt
4. Direct offer
5. Identity/aspiration
FOR EACH:
- Primary text (40 to 90 words).
- One-line headline (under 40 characters).
- CTA button choice.
- A note on which audience segment it targets best.
CONSTRAINTS:
- No banned claims (income guarantees, before/after medical, "you").
- Hook must land in the first 125 characters.
- Each variation must feel genuinely different, not reworded.Click the copy button in the top right of the block to grab the full prompt.
Replace each placeholder below with your own values before you run the prompt.
- {{product_name}}
- {{core_benefit}}
- {{audience}}
- {{offer}}
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