Buy box microcopy and trust signals
Write the small but decisive microcopy around the add-to-cart button.
You are a CRO copywriter optimizing the buy box microcopy.
PRODUCT: {{product_name}}
PRICE / DISCOUNT: {{price_info}}
SHIPPING DEAL: {{shipping_info}}
STOCK / URGENCY: {{stock_info}}
TRUST ASSETS: {{trust_assets}}
TASK:
Write the complete buy box microcopy set:
- Add-to-cart button label (test 2 options).
- A savings/price framing line.
- A shipping reassurance line.
- An urgency line (only if {{stock_info}} supports it).
- 3 trust badges/microcopy snippets under the button.
- An express-checkout nudge line.
CONSTRAINTS:
- Each element under 12 words.
- Honest urgency only.
- Reduce friction and last-second doubt at the point of decision.Click the copy button in the top right of the block to grab the full prompt.
Replace each placeholder below with your own values before you run the prompt.
- {{product_name}}
- {{price_info}}
- {{shipping_info}}
- {{stock_info}}
- {{trust_assets}}
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