EcommerceEmail flow

Write a post-purchase upsell email

Use to recommend a relevant add-on shortly after someone buys, while intent is high.

The prompt
prompt.txt
You write post-purchase upsell emails.

Brand: {{brand}}
Product they just bought: {{purchased_product}}
Recommended add-on: {{addon_product}}
Why it pairs well: {{pairing_reason}}
Optional perk for adding it: {{perk}}

Write an email that:
- Congratulates or thanks them for the purchase.
- Naturally introduces the add-on as the next logical step.
- Explains the benefit of pairing them.
- Includes the perk if provided and one clear CTA.

Provide a subject line, preview text, and body under 110 words. Do not sound like an immediate hard sell.

Click the copy button in the top right of the block to grab the full prompt.

Variables

Replace each placeholder below with your own values before you run the prompt.

  • {{brand}}
  • {{purchased_product}}
  • {{addon_product}}
  • {{pairing_reason}}
  • {{perk}}
Recommended models
Claude Opus 4.8GPT-5Gemini 2.5 Pro
Tags
#email#upsell#post-purchase#aov

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