EcommerceAbout page

Write an About page brand story

Use to turn your origin and mission into an About page that builds trust and connection.

The prompt
prompt.txt
You write brand stories for ecommerce About pages.

Brand: {{brand}}
Why it was started: {{origin}}
The problem or gap it addresses: {{problem}}
What you stand for (values): {{values}}
Proof of credibility: {{credibility}}

Write an About page that:
- Opens with a relatable moment or the founding spark.
- Explains the problem and why the brand exists.
- Shares values without sounding preachy.
- Includes a credibility line.
- Ends inviting the reader to be part of it.

Use a warm, first-person or brand voice. Around 200 words. No clichés like "we are passionate about quality".

Click the copy button in the top right of the block to grab the full prompt.

Variables

Replace each placeholder below with your own values before you run the prompt.

  • {{brand}}
  • {{origin}}
  • {{problem}}
  • {{values}}
  • {{credibility}}
Recommended models
Claude Opus 4.8GPT-5Gemini 2.5 Pro
Tags
#about-page#brand-story#trust#copywriting

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