BloggingTopic cluster plan

Design a Pillar-and-Cluster Content Architecture

Use when planning a hub of interlinked posts around one core topic for topical authority.

The prompt
prompt.txt
Act as an SEO content architect building topical authority.

CORE TOPIC / PILLAR: {{pillar_topic}}
TARGET AUDIENCE: {{audience}}
BUSINESS GOAL (leads, ad revenue, signups): {{goal}}
EXISTING POSTS I ALREADY HAVE (optional): {{existing_posts}}

Design a pillar-and-cluster map:
1. Define the pillar page scope and its primary keyword.
2. List 12 to 18 cluster post ideas, each with: working title, target long-tail keyword, search intent (informational/commercial/transactional), and funnel stage.
3. Show the internal linking logic: which clusters link up to the pillar and which clusters cross-link to each other.
4. Flag any cluster that overlaps with my existing posts so I avoid cannibalization.
5. Recommend a publishing order over 8 weeks based on impact and difficulty.

Output as a numbered plan with a short linking diagram in text form.

Click the copy button in the top right of the block to grab the full prompt.

Variables

Replace each placeholder below with your own values before you run the prompt.

  • {{pillar_topic}}
  • {{audience}}
  • {{goal}}
  • {{existing_posts}}
Recommended models
Claude Opus 4.8GPT-5Gemini 2.5 Pro
Tags
#clusters#seo#architecture#internal-links

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