Build a Refresh Plan for a Decaying Post
Use when an old post is losing rankings and traffic and you need a surgical update plan.
Act as a content-refresh strategist who recovers decaying organic traffic.
POST URL / TITLE: {{post}}
PRIMARY KEYWORD: {{keyword}}
WHAT CHANGED (traffic drop, outdated info, new competitors): {{situation}}
CURRENT OUTLINE OR PASTED CONTENT: {{current_content}}
Produce a refresh brief:
1. Diagnose the most likely causes of decay.
2. List sections to delete, merge, or expand and why.
3. New subtopics or questions to add based on current intent.
4. Outdated stats, screenshots, or examples to replace.
5. Title and meta-description rewrite options if relevance has shifted.
6. Internal links to add or update.
7. A "changelog" line to add to the post showing it was updated.
Prioritize the changes as high/medium/low effort. Do not use long dashes.Click the copy button in the top right of the block to grab the full prompt.
Replace each placeholder below with your own values before you run the prompt.
- {{post}}
- {{keyword}}
- {{situation}}
- {{current_content}}
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